ARC Health & Wellness Community

The Association of Retail and Consumer Professionals

GoodWheat

Shari Steinbach, MS RDN,
Dietitian Consultant – Email

Jennifer Swift,
Director of Marketing – Email

What’s New From GoodWheat

GoodWheat™ takes better-for-you pasta from so-so to delicioso!

Made by pasta lovers for pasta lovers, GoodWheat tastes amazing, AND it’s better for you. That’s because our GoodWheat is naturally more nutritious with 4x more fiber than regular wheat pasta*, so it fills you up and keeps you going.

About GoodWheat

Sixteen years in the making, GoodWheat is a breakthrough, better-for-you pasta that is naturally higher in fiber with nothing added. Through traditional breeding, a superior non-GMO wheat grain was cultivated. This fiber-rich grain is then harvested and milled into high-quality wheat flour. Finally, this nutrient dense flour is carefully pressed and made into delicious and nutritious GoodWheat pasta. And now we’re bringing it to consumers’ dinner tables.

5 Reasons to Promote GoodWheat Pasta

  1. With 4x more fiber* and 9g of protein per serving, GoodWheat pasta provides a satisfying feeling of fullness and keeps you going.
  2. Due to its superior nutritional value and excellent fiber content, GoodWheat pasta gets consumers’ fiber intake further! One serving of GoodWheat is 32% of women’s daily fiber needs and 21% of men’s daily fiber needs.**
  3. GoodWheat pasta is made with one simple ingredient – USA farm grown GoodWheat™ High Fiber Durum Wheat Semolina. Zero questionable ingredients, only GoodWheat.
  4. GoodWheat pasta (Penne, Spaghetti, Elbows, Rotini and Fettuccine) is Heart-Check Certified by the American Heart Association®, Non-GMO Project Verified, and kosher certified.
  5. GoodWheat has an amazing taste and texture that both kids and adults will love! Consumers will appreciate trading up to more nutrition without sacrificing taste or texture.

 

Learn more at eatgoodwheat.com, and follow us on social media @eatgoodwheat on FacebookInstagram and Pinterest.

GoodWheat

* 8g vs. 2g of fiber per serving in regular wheat pasta

** Dietary Guidelines for Americans 2020-2025 Chapter 4 | Effects of dietary fiber on human health. Food Science and Human Wellness; Vol 11 January 2022 pages 1-10.